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We Must Sell Our Way Out Of This

We must sell our way out of this pandemic, we cannot cut our way out, deliver our way out, we have to sell our way out.  The way we will go to market will be different, Zoom Selling will prevail for some time, and the old way of doing things simply will not work [...]

By |2020-06-20T03:25:05+05:00June 28th, 2020|Data & Analytics, Glimpse - Day One Ready, Marketing|0 Comments

Lead Source Yield

Lead source yield refers to the productivity of a lead source.  This can be measured and reported as the number of leads received per dollar spent for a single lead source.  It can also be measured by the reciprocal, cost per lead. As an example, let us assume that we are using seven different [...]

By |2020-06-20T03:13:05+05:00June 26th, 2020|Data & Analytics, Glimpse - Day One Ready, Marketing|Comments Off on Lead Source Yield

Creating a Power BI Dashboard: Power Query

This post is the second in a series describing our experience using Microsoft Power BI for an internal dashboard project.  In our first post, Creating A Power BI Dashboard, we discussed our dashboard needs, goals, and our approach. Now, we'll dive into how to actually get the data with Power Query. Our dashboard initially will report on billable and non-billable hours [...]

By |2017-02-09T22:10:53+05:00May 26th, 2015|Data & Analytics|Comments Off on Creating a Power BI Dashboard: Power Query

Creating a Power BI Dashboard

This post is the first in a series describing our experience using Microsoft Power BI for an internal dashboard project. When not delivering Business Intelligence/Analytics, Data Warehousing, and Collaboration/Portal solutions to the world's leading brands, we periodically consider ways to improve our own business processes. We recently decided we could improve the way we track [...]

By |2017-02-09T22:10:54+05:00May 20th, 2015|Data & Analytics|Comments Off on Creating a Power BI Dashboard

Microsoft Mobilizes Business Intelligence with Datazen

News broke last week that Microsoft was putting their money where their Business Intelligence is and has acquired Datazen. Within our own team at Blackstone+Cullen there is always some debate about just what the virtues of the tech world around us are and what it means for business. With all these opinions the best way [...]

By |2017-02-09T22:10:54+05:00April 23rd, 2015|Data & Analytics|Comments Off on Microsoft Mobilizes Business Intelligence with Datazen