Understanding Your Audience
The Ultimate Solution Experience™ – uSX Part 4 In our first 3 posts, we introduced the Ultimate Solution Experience™; described how to define your purpose, business needs vs requirements, and measures for …
USX
Solution Selling is So 2012
What You Already Know: Solution Selling Is So 2012 It is well known that Solution Selling is a thing of the past. In fact, in 2012 Harvard Business Review published …
Envisioning to Innovation
The Ultimate Solution Experience™ – uSX Part 5 In our previous posts in our Ultimate Solution Experience™ series, we discussed understanding your team, your REAL audience, and the Human-Centered Approach. Now that we …
Building Your Dream Team
The Ultimate Solution Experience™ – uSX Part 3 In our last entry we showed you How to Find Touch Points in the Ultimate Solution Experience™. Next, you need to pick your team. You …
Finding Touch Points & Defining Purpose
The Ultimate Solution Experience™ – uSX Part 2 In our last entry, Solution Selling is So 2012, we introduced you to the Ultimate Solution Experience™. And now it’s time to dive in …
