Big Quota, Sluggish Sales, and a Small Marketing Budget What if your B2B or B2C sales are dragging, but your quota has increased? What if no new product rollouts are …
More Sales with NMLP – Next Most Likely Purchase Read More »
“Conversion rate” can refer to any of four different meanings, depending on the context of the marketing or sales conversation. As a marketing director, manager, or CMO, you deal with each of these. …
Lead source yield refers to the productivity of a lead source. This can be measured and reported as the number of leads received per dollar spent for a single lead …
A lead that arrives and is reviewed will be counted in the totals for Leads and Reviewed. If it is disqualified, it will be counted in no other stages. A …
